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Alicia Maude

REVIEW: IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+

My sister came over and her skin looked amazing so I asked what foundation she was using and it was this one so I popped to Boots the following day and purchased a mini version of it to test out because I know my sister doesn't have as dry skin as I do.

CLAIMS:

  • CC+ Color Correcting Full Coverage Cream

  • Hydrating and Anti-Aging Concealer


Clinically tested results:

  • 100% showed increased skin hydration

  • In just 10 days 96% saw softer, smoother skin

  • In just 10 days 85% saw an improvement in the appearance of wrinkles

  • In just 10 days 77% said pores appeared smaller


Day #1

Prior to doing my makeup I always apply a face moisturiser.

I tried applying one side with my Real Techniques Buffing Brush but didn't like the look of it so used my Real Techniques Miracle Complexion sponge and love the finish of the foundation.

I am testing out an eyeshadow palette as well so really love this look, I haven't used any concealer or highlighter and yet my skin is glow-y which isn't normal for me.

Update #1 (1pm): Sorry for the rough lips but my skin looks amazing in this foundation, I love the glow.

Update #2 (8pm): Seriously loving this foundation.


Date Tried: Tuesday 17th December 2019


Day #2

5:30am early starts are killing me, sorry about the sleep in the eyes.

Looking better with the foundation on, using my Real Techniques Miracle Complexion sponge.

Again I trialed an eyeshadow palette which was out in December but with this glow-y foundation I am really feeling this look. I didn't apply any concealer or highlighter.

Update #1 (7pm): Foundation is looking good still after such a long day.


Date Tried: Wednesday 18th December 2019


Day #3

Again tired but skin is looking a little more naturally glow-y but I have applied my normal moisturiser.

Glow-y skin with the foundation on.

I applied a little highlighter to my nose (actually the eyeshadow I am trialing) but otherwise nothing on the cheeks and no concealer.

Update #1 (9am): Still glow-y, I can't believe how my nose makeup looks, I have been blowing it constantly and it isn't completely gone.

Update #2 (8pm): Still loving it.


Date Tried: Thursday 19th December 2019


Day #4

My skin is definitely feeling hydrating but I still added a little moisturiser.

Glow, glow and more glow.

A little more of a natural glow-y look.

Update #1 (2pm): It's lasting well especially around the nose.


Date Tried: Friday 20th December 2019


Day #5

What a hot mess!

I love how my skin looks with this foundation, it looks natural.

No concealer or highlighter been applied.

Update #1 (9pm): I look exhausted but the skin looks amazing.


Date Tried: Monday 23rd December 2019


Day #6

I have noticed my skin isn't as dry as it used to be.

I applied Benefit POREfessional primer on my right side only (left on the picture), I want to see if a primer effects the foundation.

The foundation looks smoother on my skin.

I don't really know if the primer makes any differences.

Update #1 (9pm): Looks the same.


Date Tried: Thursday 26th December 2019


Day #7

My skin without any moisturiser on looking amazing to think I normally have dry skin.

I applied Natural Collection Hydrating and Radiance Primer on the right side of my face (left on the pictures) and it's glow-y.

When I applied the foundation on top of the primer I expected there to be a God like glow but there wasn't.

My skin is glowing where I want it to.

Update #1 (5pm): I was playing around with an eyeshadow so you probably think my look is different, the foundation is lasting well.

Update #2 (6pm): I have turned the heating on full blast and I always suffer with dry skin when I do this but my face and skin looks okay, the glow isn't as popping but my skin doesn't look dry.

Update #3 (8pm): I have had this on for a long time and it has lasted well.


Date Tried: Saturday 28th December 2019


Day #8

Last night I washed my face and didn't apply moisturiser and haven't applied it this morning, my skin looks amazing.

On my right side (left in the picture) I applied a layer of Smashbox The Original Photo Finish Smooth & Blur Primer.

My skin looks smooth on the right side where I have used primer.

Makeup done.

Update #1 (11am): Skin looks good.

Update #2 (7pm): My makeup around my nose isn't as perfect anymore but that is probably because I have been blowing my nose every five minutes.


Date Tried: Sunday 29th December 2019


I fake tanned, trying out a fake tan for the blog and decided that I would get a new shade of foundation (Tan) and try that out, continuing to use this new shade of foundation as well as try it out with primers.


Day #9

My skin looks glowy without makeup.

My skin with the foundation looks very orange-ish but once the rest of the face is on it will come together.

I don't know if it's lighting or just adding eyebrows, contouring the face and nose plus a little eyeshadow and mascara but the foundation isn't as orange. Or maybe the turtleneck helps out.

Update #1 (3pm): I love how I look.

Update #2 (9pm): I put my makeup on at 4:45am and now look at me, I look rough but at least my makeup doesn't look rough.


Date Tried: Friday 3rd January 2020


Day #10

So glowy.

I applied a layer of Natural Collection Hydrating and Radiance Primer to give my that extra glow on my right side (left in the picture).

The foundation is looking good, I feel like it is a good coverage.

Makeup applied and looking smooth.

Update #1 (8pm): Face still looks good, the primer isn't really noticeable, there isn't much of a difference in the sides.


Date Tried: Tuesday 7th January 2020


Day #11

I do not have any moisturiser on and yet you can see all the glow and hydration.

I applied a layer of Smashbox The Original Photo Finish Smooth & Blur Primer to my skin and it left it looking smooth.

I applied the foundation, it looks dark but it matches my neck and chest so it's all good, I like the coverage this gives me.

I didn't apply a lot of makeup today because I have hospital and a few other boring appointments, only a little brow products.

Update #1 (1pm): drained from the day I have had I have decided to take a picture then remove my makeup and go to bed, it looks orange in this lighting which dories me because what if it is like this always and I am just blind to it.


Date Tried: Wednesday 8th January 2020


Day #12

The redness in my skin has gone down which is very unusual and I don't know if using this foundation could have been the cause of it.

I applied a thin layer of The Ordinary High-Spreadability Fluid Primer to my right side (left on the picture) using my fingers to blend it in.

Foundation applied it looks good.

I have kept my makeup quite neutral today to see how it works without a full face of everything.

Update #1 (8pm): I seriously love this foundation.


Date Tried: Thursday 9th January 2020


Day #13

My skin is glowy and amazing looking.

Benefit POREfessional Pearl Primer applied to the right side of my face, my skin looks smooth.

Foundation applied and looking smooth, primer or no primer, it looks the same.

This year I am putting more effort into my appearance and I am really liking this look.

Update #1 (1pm): Skin looks good, we have the heating on full blast at work and my skin normally feels super dry, it is feeling dry but not as much as normal.

Update #2 (8pm): Still looking good.


Date Tried: Friday 10th January 2020


Day #14

I thought I would walk you through my face make up.

I applied wet n wild MegaGlo Liquid Highlighter in Halo, Goodbye to the areas of my face that you highlight and blended with my Real Techniques Miracle Complexion sponge.

Due to my tan being not as strong I have mixed the two foundations together and blended them into the skin with my Real Techniques Miracle Complexion sponge.

Whilst I let my foundation sink in I do my eye makeup and then move onto sculpting my face so first of all I sculpt my nose using a Birchbox Angled Eyeshadow Brush I sculpted it with Benefit Hoola bronzer then using a Real Techniques Duo Fibre Sculpting Brush contour my cheeks.

My makeup is all done and I really like how it looks.

Update #1 (10pm): looking slightly and not as good but I have been on a long windy walk, exercised and also had a very busy day.


Date Tried: Saturday 11th January 2020


I love this foundation, when I read 100% of people who tested it out said it showed increased skin hydration, I just didn't believe it but it's true. I used to have to apply a thick layer of moisturiser before bed and once I woke up prior to applying makeup but now I don't have to use as much moisturiser, I won't say I have completely got rid of my moisturiser but reduced the amount. I will repurchase it in full size in the both shades and maybe get one more small size in a lighter shade than Tan.


Purchased From: Boots

Shade: Fair & Tan

Size: 12ml

Price: £13.00 each

Star Rating: 5/5

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