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Alicia Maude

BATTLE OF THE DUPES #29: Aldi vs. Birra Moretti

I saw on the television an advert for Aldi and noticed a bottle of beer that I thought was my favourite beer but turns out they have made a copy of my favourite beer Birra Moretti

I have poured it into two separate 'gin' glasses so me and the family could try it, I knew which one was which but wanted them to try it and see which one they thought was the real thing and which one was Aldi.

They all didn't know and even I agree with what they said, they taste really similar and you wouldn't be able to know which one is which but when I sat down and properly thought about it, the Aldi one tasted a little more hoppy and was darker in colour.


I like them both.

Aldi Birra Mapelli

Purchased From: Aldi

Size: 500ml

Price: £1.29


Birra Moretti

Purchased From: Waitrose

Size: 660ml

Price: £2.00


Cheapest overall: Birra Moretti

Tastes better: same

Best packaging: Birra Moretti


I will still be drinking the real stuff because I doubt in a months time Aldi will still have their copy in stock.


Is it a dupe: Yes

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